ZA Loyalty Program

NEW · ZA LOYALTY PROGRAM

The more you enjoy, the more you earn.

Five levels, up to 5% cashback on every order, early access to rare arrivals, private sales and a personal manager. Your orders since 1 January 2026 have already been counted.

Aficionado1%
Connoisseur1.5%
Collector2%
Patron3%
Maison Elite5%

How it works

Your level is calculated automatically from what you spend. There is nothing to apply for.

01

Order from your account

Your first paid order makes you Aficionado (Level 1). Your 2026 order history is already counted.

02

Earn cashback

Every completed order earns cashback at your level rate. Your spend over the last 12 months decides your level.

03

Use it and rise

Apply cashback to products at checkout. Keep ordering to move up: higher levels earn more and keep it valid for longer.

Five levels. Each one opens more.

Levels follow your spend over the last 12 months (merchandise, after discounts).

Level 1

Aficionado

First paid order1%cashback on every orderValid 30 days from order
  • Cashback from your very first order
Level 2

Connoisseur

€1,500 in 12 months1.5%cashback on every orderValid 45 days from delivery
  • Everything in Aficionado
  • 3 h early access to rare arrivals
  • €20 birthday code
Level 3

Collector

€3,000 in 12 months2%cashback on every orderValid 60 days from delivery
  • Everything in Connoisseur
  • 24 h early access to rare arrivals
  • Invited to private sales
  • €40 birthday code
Level 4

Patron

€5,000 in 12 months3%cashback on every orderValid 90 days from delivery
  • Everything in Collector
  • 48 h early access to rare arrivals
  • Birthday gift
  • Personal WeChat manager
Level 5

Maison Elite

€10,000 in 12 months5%cashback on every orderValid 180 days from delivery
  • Everything in Patron
  • Premium birthday gift
  • A guaranteed box from every rare arrival

Every benefit, side by side

Scroll sideways on a phone to see every level.

AficionadoLevel 1ConnoisseurLevel 2CollectorLevel 3PatronLevel 4Maison EliteLevel 5
How to reachFirst paid order€1,500in 12 months€3,000in 12 months€5,000in 12 months€10,000in 12 months
Cashback on every order1%1.5%2%3%5%
Cashback valid for30 daysfrom order45 daysfrom delivery60 daysfrom delivery90 daysfrom delivery180 daysfrom delivery
Rare arrivals, early access—3 h early24 h early48 h early48 h early
Private sales——✓✓✓
Birthday—€20 birthday code€40 birthday codeBirthday giftPremium birthday gift
Personal WeChat manager———✓✓
Guaranteed box from every rare arrival————✓

Questions and answers

How do I join?
Automatically. Place your first paid order from your account and you become Aficionado (Level 1).
How is my level calculated?
From your merchandise spend over the previous 12 months, after discounts. At launch we counted all your orders since 1 January 2026; from then on your level always reflects the rolling previous 12 months.
When do I receive cashback and how do I use it?
Cashback is credited when your order is completed, and you apply it to products at checkout. At Aficionado it stays valid for 30 days from the order date; from Connoisseur upwards it stays valid for 45 to 180 days from delivery.
What is early access to rare arrivals?
Rare arrivals marked as Limited Offer open to higher levels first: 3 hours earlier for Connoisseur, 24 hours for Collector, and 48 hours for Patron and Maison Elite.
How do I get my birthday benefit?
Add your birthday in My Account → Account details. Connoisseur: €20 birthday code; Collector: €40 birthday code; Patron: Birthday gift; Maison Elite: Premium birthday gift.
Where can I see my level and cashback?
In My Account → Loyalty & Cashback: your level, progress to the next level, cashback balance and history.

Your next order moves you closer.

Every completed order earns cashback and counts toward your level.

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